Digital Product Passport
Powered by NFC
Meet the EU Digital Product Passport regulation with NFC labels that give consumers instant access to product origin, materials, sustainability data, and circularity information. One tap. Full transparency. Complete compliance.
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What Is a Digital Product Passport?
A Digital Product Passport (DPP) is a structured digital record mandated by the EU's Ecodesign for Sustainable Products Regulation (ESPR). It attaches to a physical product and provides standardized data about its lifecycle — from manufacturing to recycling. Every product sold in the EU will need one.
Manufacturer details, model, batch identifiers, serial numbers, and facility location.
Raw materials, recycled content, substances of concern, and weight breakdown.
Carbon footprint, energy consumption, water usage, and environmental certifications.
Repair instructions, spare parts availability, disassembly guides, and recyclability scores.
Why NFC Is the Ideal Carrier for Digital Product Passports
The EU requires a data carrier on every product. NFC offers significant advantages over QR codes for Digital Product Passport delivery.
NFC chips remain functional for years or decades. QR codes printed on labels fade, scratch, and become unreadable. DPPs must last the entire product lifecycle.
Consumers tap their phone and instantly see passport data. No camera app, no focusing, no URL typing. Higher access rates mean the regulation delivers its intended value.
Update passport data in real time without replacing physical labels. Add recall notices, update recycling instructions, or refine carbon footprint calculations as they evolve.
Each NFC chip carries a unique identifier that is virtually impossible to clone. Verify that passport data corresponds to the actual product for anti-counterfeiting and regulatory enforcement.
Track how consumers interact with your Digital Product Passports. Understand which data they access most, measure engagement rates, and optimize the experience.
Works with any NFC-enabled smartphone (iPhone 7+, most Android devices). Consumers access the Digital Product Passport natively, with no downloads or special equipment.
EU Digital Product Passport Timeline
The DPP regulation rolls out by product category under the ESPR. Businesses that start now gain operational experience and competitive advantage.
Companies selling into the EU must comply regardless of where they are headquartered.
How to Implement a Digital Product Passport with NFC
From data audit to consumer access in five straightforward steps. Most companies pilot within 4-6 weeks.
Map existing product data across ERP, PLM, and supplier systems. Identify gaps.
Organize data into the EU DPP framework for your product category.
Apply NFC XR labels to products or packaging. Delivered on rolls for scale.
Add product details, certifications, and sustainability data via dashboard.
Customers tap to view the full Digital Product Passport. No app required.
Manage Passport Data From One Dashboard
Upload, update, and monitor your Digital Product Passports across your entire product catalog. Real-time analytics and dynamic link management included.
Digital Product Passports Across Industries
The ESPR regulation covers virtually all physical products sold in the EU. Here's how DPP applies to key sectors.
- Material composition and sourcing
- Care and repair instructions
- Resale authentication
- Recyclability information
- Component traceability
- Repairability scores
- Hazardous substance declarations
- End-of-life recycling guidance
- Cell chemistry and capacity
- Carbon footprint data
- Recycled content percentage
- Collection and recycling points
- Material origin and type
- Disassembly instructions
- Durability ratings
- Recycling and take-back options
- Ingredient sourcing transparency
- Environmental certifications
- Packaging recyclability
- Brand sustainability narrative
- Supply chain provenance
- Allergen and nutrition data
- Packaging disposal instructions
- Sustainability certifications
European Technology
NFC XR technology is engineered and encoded in Europe by Interactive Paper, combining cutting-edge innovation with sustainable practices to deliver the most advanced NFC solutions for Digital Product Passports.
Developed by Interactive Paper
Beyond Compliance: DPP as a Business Advantage
Smart businesses treat the Digital Product Passport as a customer engagement channel, not just a compliance cost.
Share your sustainability journey directly with consumers through the product they already own.
Instant warranty registration and support access from a single tap on the product.
Collect first-party engagement data from intentional product interactions, not passive browsing.
Drive repeat purchases with reorder links and loyalty program enrollment after every tap.
Digital Product Passport FAQ
What is a Digital Product Passport (DPP)?
A Digital Product Passport is a structured digital record attached to a physical product, mandated by the EU's Ecodesign for Sustainable Products Regulation (ESPR). It contains standardized data about a product's origin, composition, environmental impact, repairability, and end-of-life recycling instructions, accessible via a data carrier like NFC.
When do Digital Product Passport requirements take effect?
The rollout is phased by product category: batteries are already covered, textiles and footwear from 2027, electronics and ICT from 2028, furniture from 2028-2029, and most other product categories phased in through 2030. Starting implementation now gives you operational experience and avoids last-minute compliance pressure.
Why is NFC better than QR codes for Digital Product Passports?
NFC offers key advantages over QR codes for DPP: durability over the full product lifecycle (QR codes fade and scratch), frictionless consumer access with a single tap (no camera or focusing needed), dynamic data updates without replacing labels, and tamper-evident unique chip identifiers for anti-counterfeiting and regulatory verification.
What data is included in a Digital Product Passport?
A DPP typically includes: product identity (manufacturer, model, batch, serial number), material composition (raw materials, recycled content, substances of concern), environmental impact (carbon footprint, energy and water usage), circularity information (lifespan, repair instructions, recyclability), and supply chain data (suppliers, certifications, due diligence).
How quickly can we implement a Digital Product Passport with NFC XR?
Most companies can run a pilot within 4-6 weeks. The process includes: auditing your existing product data, structuring it into the DPP framework, configuring NFC labels with dynamic links, uploading passport data through our dashboard, and testing the consumer experience. Scaling to full production uses the same infrastructure.
Does the DPP apply to companies outside the EU?
Yes. Any company selling products into the EU market must comply with DPP requirements, regardless of where they are headquartered or where the product is manufactured. This includes manufacturers, importers, and distributors placing products on the EU market.
Get Digital Product Passport Ready
The regulation is coming. Start with a pilot implementation tailored to your product category and compliance timeline.